Free for Entrepreneurs

Stop guessing
what to spend on ads

Get the interactive Ad Budget Planner — free. Pick your platform, set your budget, and see exactly what your money buys.

Get Both Tools Free →

No credit card  ·  No spam  ·  Instant access

Meta Ads
$0
Pinterest Ads
$0
Google Ads
$0
What’s Included

Two tools.
One decision made easier.

Both are free. Both are built from campaigns JEM runs for real clients.

A note on platform selection: We built this planner around Meta, Pinterest, and Google as representative examples — these are three of the most common starting points for entrepreneurs entering paid advertising. JEM Growth manages additional platforms and channels. The planning logic here — budgets, CPC benchmarks, phase structure — applies to any paid advertising platform, not just these three.

Interactive Tool

Ad Budget Planner

Enter your budget, pick your industry, and instantly see how many clicks your money buys across Meta, Pinterest, and Google.

  • Industry CPC benchmarks — USA 2026 data
  • Pick your platform: Meta, Google, or Pinterest
  • See estimated clicks for your exact budget
  • Monthly and annual view toggle
  • Export to CSV — opens in Excel or Sheets
PDF Guide

Platform Companion Guide

The context behind the numbers — what CPC means, what each platform is built for, and a simple framework to choose where to start.

  • Plain-English explanation of CPC and what it doesn’t guarantee
  • Honest breakdown of Meta, Pinterest, and Google
  • Realistic starting budgets for a first test
  • Decision framework: which platform fits your business
  • How to get the most out of the calculator
How It Works

Three steps.
Two minutes.

01
Enter Your Email

Fill out the form below. No credit card, no commitment — just your email so we can send you access.

02
Get Instant Access

You’ll land on a page with the calculator live and a direct download link for the PDF guide.

03
Start Planning

Read the guide first, then open the calculator. Enter a realistic budget and see what your money actually buys.

Free Download

Get the Ad Budget Planner — Free

No credit card. No spam. Practical tools from a team that uses them every day.

Interactive Calculator PDF Companion Guide CSV Export

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About JEM Growth

We run these platforms every day.

JEM Growth Marketing is a digital marketing agency specializing in paid advertising across Meta, Pinterest, and Google. The benchmarks in this planner come from the same data we use to plan and manage campaigns.

If you go through these tools and decide you’d rather have someone manage it for you — that’s exactly what we do.

Learn about our services →
3
Ad platforms managed daily
15+
Years of combined experience
AI+
Human Curated — AI Generated
100%
Focused on results, not fluff